NKG Bloom

video

Among the world’s 12.5 million
coffee farms, more than

12.4

million

are smallholders.

These smallholders produce
close to

80

percent

of the world’s coffee.

Yet more than

50

percent

of them live in poverty.*

Source: Enveritas (www.enveritas.org). Definition of smallholders is based on country context, poverty refers to international poverty line of 3,20 USD per day (2011 PPP).
* Poverty is “a human condition characterized by sustained or chronic deprivation of the resources, capabilities, choices, security and power necessary for the enjoyment of
an adequate standard of living and other civil, cultural, economic, political and social rights.”

Low profitability, climate-change challenges and the pull of cities make coffee farming
an unattractive business option for current and next-generation coffee farmers.

stats-mobile

Among the world’s 12.5 million
coffee farms, more than

These smallholders produce
close to

Yet more than

12.4

million

are smallholders.

80

percent

of the world’s coffee.

50

percent

of them live in poverty.*

Source: Enveritas (www.enveritas.org). Definition of smallholders is based on country context, poverty refers to international poverty line of 3,20 USD per day (2011 PPP).
* Poverty is “a human condition characterized by sustained or chronic deprivation of the resources, capabilities, choices, security and power necessary for the enjoyment of
an adequate standard of living and other civil, cultural, economic, political and social rights.”

Low profitability, climate-change challenges and the pull of cities make coffee farming
an unattractive business option for current and next-generation coffee farmers.

stats

“The future of coffee is our business.”

David M. Neumann, Group CEO, Neumann Gruppe GmbH

quote

Introducing NKG BLOOM

This isn’t a new program or a marketing strategy. It’s the newest evolution in the way Neumann Kaffee Gruppe operates — because it’s smart business, and it’s the right thing to do.

NKG BLOOM is an initiative to improve the livelihoods of coffee farmers, to strengthen NKG coffee supply chains and to ensure the healthy future of coffee.

what-is

NKG BLOOM has 3 key tenets.

Enabling farmers to realize their full potential.

Permanent Farmer Services Units at NKG export companies will provide farmers with access to financing, inputs and any know-how they need to run their farms at their full potential and maximize their net incomes.

Supporting inclusive sustainability.

Teams will engage farmers who are struggling to meet sustainability standards — even with the prickliest topics — so that every earnest effort and improvement is encouraged.

Striving for transparency and traceability.

Secure, real-time mobile software will link each NKG BLOOM coffee to the work being done on the ground in support of it, the farm or farm group that produced it, and the green buyer who purchases it — and enable verifiable monitoring and evaluation.

key-ideas

We are in this —
this extraordinary world
of coffee — together.

As the world’s largest green coffee trading group with more than 2.500 passionate coffee professionals worldwide, we’re proud to introduce NKG BLOOM. We look forward to sharing more details soon.